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Re-engagement Email templates

Managers resource for SkillCat usage

Leanna Olbinsky avatar
Written by Leanna Olbinsky
Updated over 2 months ago

Keeping techs engaged in training doesn’t happen by accident — it comes from consistent reinforcement and communication. As a manager, your role is to connect training back to real wins (safer work, fewer callbacks, faster jobs) and make learning part of the daily routine.

Re-engagement Email Templates


Template 1 – Quick Recognition

Subject: Shout-out to [Tech’s Name]! 🎉

Body:

Hey team,

Big congrats to [Tech’s Name] for knocking out their [Certification Name]! Every cert completed makes our work safer, faster, and more professional. Who’s tackling theirs next?

CTA: Continue your training. Open your skillcatapp and get back to training.


Template 2 – Reinforce the Why

Subject: Here’s why your training matters

Body:

Team,

Every cert you finish isn’t just a box checked — it’s one more tool in your belt. Certifications mean:

  • Fewer callbacks

  • Safer work for you and the crew

  • Faster jobs (and happier customers!)

Keep the momentum going — your next course is ready.

CTA: Start your next cert today


Template 3 – Group Progress Update

Subject: Look how far we’ve come 💪

Body:

We’re making huge progress:

  • [X]% of the team has completed their first certification

  • [Top performer names] are leading the way

  • Every course finished makes us sharper and safer on the job

Let’s keep the streak alive.

CTA: Let's keep training! First to complete [course] by [date] gets [reward]


Template 4 – Use Your Tools

Subject: Stuck on the job? Here’s your lifeline 🛠️

Body:

Team,

Remember — training doesn’t stop once you’re in the field. You’ve got tools at your fingertips to back you up when questions pop up on the job:

  • On-demand Simulations = As close to hands-on practice as it gets

  • Manuals = Ditch the office PDFs and use the full library right from the app

  • HVAC Hotline = call anytime for subject matter experts help

Don’t wait until you’re stuck! Use the tools to stay sharp, safe, and confident.

CTA: Go to the 'Repairs' tab in your app for all the tools

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